Job Title: Sales Director - Germany

Product: Copyright Licenses

Location: Unterföhring (Munich) Office 3 days + Working from home 2 days

Reports To: Vice President, International

Introduction:

Our client is seeking a highly seasoned and dynamic Sales Director to spearhead their sales growth and lead their Sales team in Germany. The ideal candidate will be strategically driven, a genuine people leader, and actively involved in guiding the team through hands-on leadership. With ambitious growth targets in place, they require someone with a proven track record of creating and together with the team, surpassing KPI’s.

Our client has a successful sales playbook in place in the US, UK and Italian markets. The ideal candidate will adapt this playbook to thrive in the German market, focusing on key sectors and leveraging inbound and outbound sales as a primary channel.

The playbook emphasizes high-volume outbound selling across several customer types:

• Smaller, single site businesses – these are at the core of our client’s business. High volume, high frequency, low value sales which underpin the delivery of their budget. They require tenacity, energy and rigour in setting, tracking and delivering the required pre-sales KPIs for delivery.
• Mid-market sales – these are typically bigger organisations, or a group of individual sites which buy our client’s licenses via one group contract. These tend to be higher value sales and lower in volume than single site sales, but more frequent than key account deals
• Key Account/Enterprise sales – the sales cycle is longer; deals are less frequent but of much higher value. These deals require more of a relationship-led, multi-contact approach.

About them:

Our client specialises in copyright licensing for the public performance of content from thousands of content producers across multiple formats in more than 27 countries around the world. They work hard to educate organisations about the importance of respecting copyright, and pride themselves in being a key player in the entertainment and intellectual property ecosystem.

Headquartered in the United Kingdom, with a modern office in Munich, Germany, our client proudly employs a global workforce of more than 200 individuals. They are currently seeking a dynamic and results-driven Sales Director to lead, inspire, and expand their talented team in Germany. This leader will play a pivotal role in developing, optimizing, and overseeing the German sales engine, driving sustainable growth and ensuring the team's continued success.

Key Responsibilities:

• Lead and mentor the German sales team ensuring that they meet their targets and KPIs.
• Develop and execute strategic sales plans to drive growth within the team.
• Foster a positive and collaborative team environment, ensuring continuous development and motivation of team members.
• Create, develop and optimise the German outbound sales engine.
• Set, monitor, and achieve sales targets and KPIs.
• Analyse sales performance data to identify trends, opportunities, and areas for improvement.

Please note: This is a German speaking position within an International company. Therefore, the main language will be German but English is required for reporting and daily communication with the Head Quarters in the United Kingdom/International.

Are you curious to learn more or apply? Send us an email to darciehudson@goaheadhire.com